A gentle eye cream with both Centella and Bakuchiol (a non-irritating retinol) to reduce the appearance of fine lines and wrinkles.

This eye cream was developed to reduce and prevent signs of ageing beneath the eyes. If you’re like the founders of baeve and carry around designer eye bags everywhere, this vegan formula can help brighten the delicate areas around your eyes. Centella is loved not only by the baeve team, but universally due to its ability to calm and heal the skin, making it ideal for reducing puffiness and irritation. Combined with ingredients like Glycerin and Sodium Hyaluronate, the eye cream draws moisture into the skin to create a plump appearance and reduce shadows.

The other titular ingredient is Bakuchiol, which is a gentler alternative to retinols. This ingredient comes from a plant called Babchi and works to improve skin texture and the elasticity in your skin. Alongside Bakuchiol is nifty Niacinamide (the powerhouse of skincare), which helps to brighten dark circles, and Adenosine (which naturally occurs in the skin and depletes over time) that prevents the appearance of wrinkles. This eye cream is the perfect product if you’re looking for something that brightens dark circles, moisturises dry patches, and reduces fine lines and signs of aging.

Well suited: regular, dry, sensitive, rosacea, eczema, pregnancy, psoriasis, and everyone above 16 years of age

Well suited, but be wary: oily, combination, acne-prone

Not well suited: those 16 years of age and under, and those wanting to avoid fungal acne triggers