Heddon Midget Deep Dive River Runt DD9010 XBW Black Shore Minnow Color with Box.  About 3 3/4" long including lip.  Vintag lure appears unused.  Great condition.  Box has a little wear but overall nice shape, missing flap that would have been used to hang from a hook.  Great matching combo here.  See photos.  One of the most iconic fishing lures of all time.  Collect or fish you can't go wrong with a Heddon River Runt.  This box was only used 1965-66.

Great color on this bait.

See all of our Heddon lures for sale here.

This lure will make a great addition to your collection.  Be sure to check out our other tough and rare antique lures at My Bait Shop's Vault, the place to find our tougher collectible lures for sale.